AweSM Capiztahan celebration at SM City Roxas

　　The Capiztahan Festival is a vibrant celebration that showcases the rich culture, history, and seafood delights of Capiz, the "Seafood Capital of the Philippines". 

　　This year’s celebration of Capiztahan will be extra special as SM City Roxas joins the celebration through interactive installations, activities and events。

　　With its campaign, “AweSM Capiz, SM City Roxas promises to be "fun and frolic" than ever, with a wide range of exciting activities and events lined up from April 1 to 6, 2025.

　　The AweSM Capiz celebration will kick off with a Capiztahan Festival Sale (April 1- 6)， wherein festivalgoers can enjoy big discounts and awesome deals. 

　　Mallgoers can also join the JCI’s Project Hi Five that will cover the basics of HIV and AIDS, including transmission, prevention, treatment, and the importance of testing and support for those living with HIV. 

　　Locals and visitors are welcome to join the Capiztahan Monde Nissin Lucky Perya (April 5 - 6)， an activity with a popular lineup of perya games with exciting prizes; Lagsanay (April 5)， a bike race competition for individuals who are enthusiastic about cycling and are ready to take the challenge and promote a healthy lifestyle, and build a sense of community among participants and spectators alike. 

　　Car enthusiasts can also join the Capiztahan 2025 Autoshow, a showcase of cars with unique features, aesthetics and specifications on April 5 at the South Parking of the mall. 

　　Music lovers can indulge in AweSM Capiztahan Beats, a musical treat that will feature renditions of songs made unforgettable by the range and vocal power of vocal solo and duet local artists on April 5 at South Parking.  

　　Kids and kids at heart can immerse at the AweSM: Spin and Snap at the main entrance of the mall on April 5. A 360 photo booth, which uses a rotating camera platform to create a fun and interactive experience for capturing photos and videos

　　Festivalgoers are encouraged to support Micro, Small, and Medium Enterprises (MSMEs) during the AweSM Capiztahan Negosyo Fair at the Event Center from April 5 – 11. 

　　To wrap-up the celebration, cosplay fans are welcome to watch the AweSM Maragtas Chronicles Cosplay Contest on April 6 at the 2nd Level, Activity Area. Witness cosplayers as they express their creativity by dressing up as legendary characters rooted in the origin of the Ten Bornean Datus, King Marikudo, alongside the famed warrior Lapu-Lapu. 

　　Visit SM City Roxas from April 1 – 6, and join in the fun and excitement of events and activities that encourage everyone to come together and experience the Capiztahan Festival.